The inspiration for our AW15 Americana collection!

Last week we launched our new Autumn Winter collection, and as some of you might have noticed, it is all about American icons. Inspired by pop culture from across the pond, and featuring iconography from American cinema, road trips, neon signs and souvenir postcards. It’s the American Dream as we imagine it! 

Here are a few images that got us started on the designs!

motels

Neon signs on diners and motels have always been a favourite of mine, I find them so much fun! If you want to see more of these, head to our neon board on Pinterest.

I also love the Wild West and all its imagery, I am a big fan of cowboys and cowgirls and their fabulous clothing too: Bandanas, paisley prints, embroidered shirts etc.. While I found kitsch paintings of pin-ups truly beautiful! 

cowboys

If you would like to see more of these head to our Wild West board on Pinterest.

We hope you enjoy the new line :)) Howdy!